Demand Generation

Campaign Design and Fulfillment

ActiveConversion can be used with almost any demand generation campaign. For example, when an email campaign is conducted, you will be able to generate usable information, such as click thru, interest, returning visits and convert respondents into qualified leads. You can also use ActiveConversion with traditonal marketing activities such as direct mail, advertising and trade shows to get and qualify leads.

Your sales team will be able to get actionable information from all your demand generation activities, to develop new leads AND to respond to prospects throughout a sales cycle.

ActiveConversion will store that information securely, so that it can be managed by your organization and used by your sales team to contact qualified, interested prospects. Cold calls can be a thing of the past by knowing who is interested in your products and services, at the right time.

Whether you are a B2B or a B2C  with a complex sales cycle, using ActiveConversion's demand generation feature results in the identification of dozens of sales-ready leads.

Complete Marketing Analysis

While today's online metrics can provide basic insight into the success of email, and webinar invites, they aren't able to provide the kind of actionable information that allows companies to impact sales directly. ActiveConversion, can with its ability to track individual leads and the activity or collateral that generated it, can tell which series of events generated a sale.

Made for Marketing and Sales

With ActiveConversion you don't need to be an IT expert to use an online marketing tool. It is an easy to use and budget friendly system, which means that you can deploy instantly. Our software as a service (SaaS) makes it easy to use and low cost to deploy so there is no hardware to buy, training to go thru or upgrades to buy. ActiveConversion believe that everyone should be able to access the power of e-Marketing. From writing the copy of the email for an email marketing campaign, to setting up a tracking system to define its success, to distributing the lead to the right salesperson, it is easy, affordable and effective.