WE LIVE IN A WORLD POWERED BY DATA & TECHNOLOGY

But many B2B companies have yet to fully harness that data in their advertising & marketing activities. It’s time for that to change.

New Technology.
New Possibilities.

Persistent Identity Resolution

Quickly see which B2B leads are engaging with your brand on publications and on your own website.

Real-Time Intent Data

First & second party intent data helps you understand your buyer’s needs and readiness.

Complete Attribution

Understand attribution across the entire buyer’s journey so you can be confident your advertising dollars are driving results.

GENERATE LEADS WITH B2B PUBLICATIONS

Niche B2B publications can be a great way to generate brand awareness, but you need more than that. You need qualified sales leads. Our AdCONNECT solution turns online ads into a lead generation engine.

Track Activity & Understand Your Buyers

Use intent data to better understand your prospects and follow them through the entire sales cycle.

Our software automatically scores leads and tracks engagement on publications and your own website to clearly highlight the leads that are interested in your products and services.

STOP WASTING MARKETING DOLLARS

The people visiting your website and exploring your online ads are engaging with you for a reason. We use persistent identity resolution to show you who these people are and what they’re interested in.

Transform your marketing and advertising into a lead generation engine, converting pre-qualified visitors you didn’t know about into actionable sales leads.

Get started with ActiveConversion

Want to dig into how our solution could work for you? Looking for answers to specific questions? Schedule a one-on-one meeting with one of our subject matter experts.