Advertisers are looking for clear results and obvious ROI from their campaigns – something many B2B publications have failed to provide. Our platform gives publishers everything they need to transform their advertiser’s experience.
Using identity resolution and intent data, we seamlessly share interested leads directly with your advertisers.
Your advertiser can attribute more leads and sales to their advertising thanks to unprecedented visibility into results.
Paying for performance gives advertisers peace of mind that every dollar they spend is driving results
Embracing digital transformation gives publishers the unique advantage needed to compete with Google and social media advertising. Check out the article below on how to reclaim B2B advertisers from the digital advertising giants.
Pay per click advertising has made the idea of paying for performance a standard. ActiveConversion has everything you need built in to bill your clients per lead shared with them and can even charge different amounts based on qualification and intent criteria.
The average publisher is able to show an advertiser impressions and clicks on their ads – and that’s as far as it goes. With ActiveConversion, an advertiser will know who is engaging with their ads and can then follow them through the buying journey.
Show your advertisers what’s happening after their ads and content are engaged with. With ActiveConversion, advertisers can follow the actions a lead takes on their own website (when they first arrive and every time they return) to better understand the level of purchase intent.
We’re currently growing our publisher network and exploring opportunities with B2B media companies. See a potential fit? Fill out our partnership form and we’ll be in touch shortly to start the discussion.
We enable industrial businesses to make sales and marketing work by using technology to connect your marketing exposure to today’s buyers throughout long sales cycles.